Table of Contents
Why selling from your portfolio matters
As a creative, your work deserves more than just being seen. It deserves to be available. Whether you sell original paintings, photography prints, handmade ceramics, or design services, having a shop built directly into your portfolio website means visitors can go from admiring your work to owning it without ever leaving your site.
When your shop lives alongside your galleries, your about page, and your contact information, it feels like a natural extension of who you are. There's no redirect to a third-party marketplace, no break in the experience. Your brand stays consistent, and your buyers stay engaged.
Setting up your shop step by step
Getting your online shop running is straightforward. With Portfoliobox's Professional plan, e-commerce is included at no extra cost, and you keep 100% of your sales with 0% commission.
To get started, head to your product section and create your first product. From there, you can edit product settings, add descriptions, set pricing, and upload images. Once your products are ready, create a shop page, and all your products will display by default. Then configure your shop settings to handle payments, shipping, and tax.
The entire process happens within your existing Portfoliobox dashboard. No plugins, no external tools, no complicated integrations. Your shop is part of your website from the start.
Organising products so buyers find what they want
As your catalogue grows, keeping things organised makes a real difference. You can create product categories to sort items in your shop, making it easy for visitors to browse by type, collection, or theme.
Think of categories the way you'd think of gallery sections. A photographer might separate fine art prints from event packages. An illustrator might group work by theme or size. When buyers can find what they're looking for quickly, they're more likely to follow through with a purchase.
You can also create coupons and offers to reward loyal customers or encourage first-time buyers. A well-timed discount code can turn a hesitant visitor into a paying client.
Selling more than physical goods
Your creative practice isn't limited to physical products, and your shop shouldn't be either. With Portfoliobox, you can sell digital products with automatic download, physical goods, services, and events, all from the same shop.
A photographer could sell preset packs alongside printed work. A designer could offer consultations as a bookable service. A musician could sell event tickets and merchandise in the same place. This flexibility means your shop can reflect the full range of what you offer as a creative.
Payments, shipping, and the details that build trust
A smooth checkout experience builds confidence. Portfoliobox lets you set up several payment methods to meet your buyers where they are: card payments, PayPal, invoice, and on-site payment options. You can also enable pick-up for local buyers who prefer to collect in person.
Beyond payments, you have full control over shipping rates and tax settings. Whether you ship internationally or sell exclusively to local clients, you can configure the details so your buyers see clear, transparent pricing at checkout. No surprises, no confusion; just a professional purchasing experience that matches the quality of your work.
Turning your portfolio into a creative business
The most powerful thing about having a shop built into your portfolio website is what it represents: the shift from showcasing your work to building a sustainable creative business. Your portfolio attracts attention. Your shop turns that attention into income.
With e-commerce included in the Professional plan, support for up to 1,000 products, and zero commission on every sale, you have everything you need to start selling on your own terms. No middlemen, no marketplace fees; just your work, your brand, and your customers.
Whether you're selling your first print or scaling an established creative practice, your portfolio and shop working together create a seamless experience that serves both your art and your business.
