Optimising your portfolio website for search engines is essential for increasing visibility and improving your ranking in search results. With Portfoliobox, you can easily manage your SEO settings from Settings > General Settings.
Below is a breakdown of the main SEO elements you can configure to make your artist portfolio, designer portfolio, or photographer website easier to find online.
Add an SEO Title
The SEO Title is the text that appears in the browser tab and in search engine results. It should clearly reflect your page's content and include relevant keywords for your creative field.
Search engines use this title as a primary ranking factor, so keep it relevant, concise, and descriptive.
How to add an SEO title:
- Navigate to Settings > General Settings
- Enter your desired SEO Title in the provided field.
Example: “Minimalist Photography Portfolio – John Doe”
Add an SEO Description
The SEO Description is the short text that appears under your page’s title in search results. It gives visitors a quick summary of your page and encourages them to click through.
A strong description can boost engagement and improve how your portfolio website appears in search results.
- Under Settings > General Settings.
- Enter a concise and descriptive SEO Description in the designated field.
Example: “Explore John Doe’s minimalist photography portfolio featuring urban and landscape series.”
Add SEO Keywords (Optional)
While SEO keywords were once widely used for search engine indexing, most modern search engines, including Google, no longer rely on them as ranking factors. However, you can still add them for completeness or compatibility with older systems.
- Navigate to Settings > General Settings.
- Add your SEO Keywords in the keyword field.
Example: photographer portfolio, fine art photography, minimalist photos
Add a Twitter Username
Adding your Twitter Username enables Twitter Cards when your portfolio website is shared on the platform. These cards make your shared content more visual and clickable, helping attract more visitors from social media.
- Under Settings > General Settings.
- Input your Twitter Username in the specified field to activate this feature.
Example: portfoliobox
Add an SEO Language
The SEO Language setting helps search engines understand the main language of your portfolio website. This improves how your portfolio appears in regional search results where that language is spoken.
- Under Settings > General Settings.
- Select the appropriate language for your website in the SEO Language field.
